From brain-storming to brave-storming, because sharing requires courage and audacity.
WE-DEATE
A service for the brainstorming process to help express your ideas without fear of being judged.
Client
University of Ferrara
Designers
Gabriele Pollastrini, Edoardo Manzini, Giorgio Maccarrone
Year
2020
Great ideas came from great minds, but too often we feel shy and uncomfortable sharing them, because we have fear of what others could think. So we asked ourselves: how could we create a service which enhances a friendly approach to failure?
With “WeDeate” you can be more confident about your creative capacities and relational abilities, thanks to our service available on every platform, people can share ideas anonymously, comment and vote them in order to choose the best one without prejudices. This can be done remotely and everywhere, in order to make everyone feel comfortable and relaxed for the idea generation phase.